For years, since our 20s, we’ve been bombarded with skincare products to keep our face looking youthful and firm. We’ve seen thousands of products that promise to make flakiness, sagginess, fine lines disappear and keep our face glowing and young.
But what about the skin on the rest of our body?
Skincare companies have failed to recognise that our face isn’t the only part of our skin we want to keep looking young.
While there are plenty of body lotions available in the market, they’re not as targeted as face care products and often have only one simple goal: Moisturisation.
Moisturisation is important, but is it enough?
Sure, moisturisation helps to protect our skin from dehydration, cracking and peeling. But lack of moisture is not the only change our body goes through over the years.
Have you noticed your skin wearing a dry, saggy, loose look?
No simple ‘moisturising lotion’ will tackle these very real problems skincare companies fail to talk about.
We all know that our skin ages with us: it loses collagen and elasticity and after 40 or 50 or 60 years, we can’t expect our skin to look as firm, tight and taut as it did in our 20s.
Or can we?
The 5000 year old Ancient Science of Life, Ayurveda has a large focus on self-care and rejuvenation.